Your Security & Privacy Are Important to Us
Collection and Use of Information
In general, you can visit our Site without telling us who you are or revealing any personal information about yourself. In order to better provide you with numerous products and services, our Site collects two types of information about its visitors: Personally Identifiable Information and Non-Personally Identifiable Information.
1. Non-Personally Identifiable Information
When you visit our Site, we may collect some basic Non-Personally Identifiable Information about you. This information may include information regarding your operating system, browser software, and IP (Internet Protocol) address. Non-Personally Identifiable Information is collected in order to provide you with satisfactory service. We may use the information to detect problems with our server and to administer our Site. In addition, Non-Personally Identifiable Information is compiled by us and analyzed on an aggregate basis.
2. Personally Identifiable Information
When you place or attempt to place an order, enter a sweepstakes or promotion, interact with our customer service via the telephone or emails, or agree to interact with third party sites, applications or services, such as Facebook, we may collect or request that you send us Personally Identifiable Information. This information lets us know, among other things, the specifics of who you are and can be used to identify, contact or locate you. Personally Identifiable Information may consist of: your name, address, telephone number, email address, birth date, billing information (credit card number, expiration date and billing address), occasion type (Valentine's Day, etc.), products purchased, any relevant promotion code and information and the gift and message recipient's name, address, telephone number, email address and any other information you may provide to us or allow us to collect ("Personally Identifiable Information" ). We use Personally Identifiable Information for internal purposes, such as confirming and tracking your order, subscription or registration, analyzing trends and statistics, informing you of our new products, services and offers. Personally Identifiable Information is compiled by us and analyzed on both a personal and an aggregated basis.
We may contract with third-party companies or persons to provide certain services including credit card processing, distribution, data management, promotional services, etc. ("Service Providers"). We provide our Service Providers with the information needed for them to perform these services. We also ask our Service Providers to confirm that their privacy practices are consistent with ours.
We use third-party advertising companies to serve ads when you visit our Web site and sites upon which we advertise. This third-party advertising technology uses information about your visits to this Web site and the sites upon which we advertise to serve our ads to you. In the course of serving our advertisements to you, a unique third-party cookie may be placed or recognized on your browser.
3. Placing an Order
When you place an order, we require you to provide us with Personal Information. We use this information to give you a customized experience and to process the orders that you place with us.
For your shopping convenience, personal information you provide to us online to set up your Personal Account is automatically saved and stored by us. This includes information such as your billing address, email address, telephone number(s), credit card number (which is stored in encrypted form) and reward program information. Also from time to time we may disclose certain personal information (names, postal addresses, and non-sensitive transactional information such as your purchase history, amounts paid and products ordered) to direct marketing companies for trade or rental purposes. The recipient phone number, which you furnish to us when you place an order, is used for delivery purposes. On some occasions, the recipient may be called to schedule delivery. To maintain our high quality standards, we will occasionally contact recipients to ensure satisfaction with their gift.